It’s funny, when I first read the prompt for this week’s
discussion topic I had a kneejerk response:
How do ebooks and
audiobooks change appeal factors? Easy, they don’t. Boom. Discussion post done.
Time to turn on the college basketball game and eat nachos.
I initially saw the question of audiobooks/ebooks being more
of a technology question rather than something that affected the appeal factors
of a book. After all, the book is still the book. How a reader takes in that
book doesn’t affect what they’re taking in. It doesn’t affect the style, tone,
characters, plot, or pace. I have spent a lot of time talking with patrons
about what they’re looking for in a book and, separately, what they’re looking
for in a device. They’re separate things and separate conversations.
But the more I thought about it the more I started to change
my tune. One of my supervisors has a saying that she likes to use during our
staff meetings (one that several of you have probably heard): books are our
business. So, if how a patron reads/hears a book impacts they’re enjoyment of
the book than it absolutely matters. In her 2011 guest column entitled “E-books
and Readers’ Advisory” in Reference and
User Services Quarterly, Katie Dunneback writes that, “the format you use
to access the story expands the appeal factors of the content.” Dunneback lists
several different possible factors including the display options, size and
weight of the device, and various accessories. It's not that the devices affect the established appeal factors, it's that they add new and different appeal factors to the already crowded slate.
Another major appeal factor
strictly for audiobooks is the reader. I have heard many times from patrons who
have had to stop an audiobook because they didn’t like the reader. Conversely,
I’ve heard numerous times from patrons who felt that the reader played a major
role in their enjoyment of the book. (Jim Dale, who did the Harry Potter books,
is one often cited.) I have one patron who adores Scott Brick so much that she
only listens to the books he narrates.
Dunneback points out that, “this convergence of readers’ advisory
and consumer information reference requires excellence in the skill set common
to reference services and readers’ advisory services.” And I think that’s a
good point. So many of us are already offering assistance with devices that it’s
an easy transition. We just have to start thinking about our technology
advisory services as part of our readers’ advisory services.
I laughed out loud at your first paragraph, I'm glad you dug a little deeper to think about the appeals. Fantastic prompt response! You hit the nail on the head. Full points!
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